There have been many domain names that have sprouted up on the Internet in the past few years but nothing comes even close to what a .tel domain could bring. A .tel domain lets you store and manage contact information plus the targeted keyword directly into the domain name server (DNS) without the need to create a web page to do it. This literally means one can place their contact details online without the need to pay for a web host, hire a web designer, hire a copywriter or perform search engine optimization techniques to conquer the top spots. The hassles of managing a website are eliminated. This data is then universally accessible by anyone with a connection to the Internet. This is drastically different from the traditional DNS for other top level domains where the DNS only acts as a mapping between the domain names and their respective IP addresses.
A .tel domain is the passport that opens the doors to global connectivity in the easiest and most convenient way. Now people don’t have to scour the web looking for contact info, sifting through pages of information and waiting exasperatingly for pages to load. Dot-tel is a global directory that lets anyone with an Internet connection get the exact and accurate contact information they are looking for. This is a contrast to current directory listings, which may be expensive and fragmented across the World Wide Web. It can effectively route customers to the appropriate department or person that can solve their problem or need.
There are search engine benefits to be derived by investing in a .tel domain. A .tel domain lets you provide a keywords to accompany listings. This can definitely increase the search engine visibility as these keywords are indexed by major search engines. This could mean additional traffic which could in turn lead to more profit. In fact, a .tel domain would be ideal to generate sales and leads for businesses operating under generic categories such as hotel.tel, flight.tel or even date.tel.
In fact, a .tel domain owner can easily set up their domains to integrate time sensitive tasks such as SMS voting systems and even downloads that involves micro-payments. Listing the available choices would be easy using the sub domains features, plus users could be connected to a wide variety of other related products and services.
When was the last time someone introduced the next revolution in communication?
Typically, revolutionary new inventions to hit the market are met with considerable skepticism and doubts before they reach critical mass. There are challenges with .tel domains, but with some creativity and good business sense, it will not be long before people will be asking for a .tel address instead of a phone number. This is revolution in action and the ones savvy enough to grasp the upcoming trend will be the ones to take it to the bank!
Formula for a successful .tel directory
Wednesday, September 9th, 2009There are lots of .tel domains regisitered, over 200,000 of them. Many of these were bought for speculation and investment. Another group were bought for personal use. Of those that were bought for business development purposes there is a large number that appear to be slated for construction as a commercial .tel directory.
Commercial .tel directories can come in essentially two different types pay-per-listing directories and advertisier sponsored directories. In the first example a .tel domain is developed into being a directory where people pay to be included in the listings. In the second example, a directory is filled with listings and then advertising is placed along side of the listings in the directory. It is also possible to combine these two into a hybrid directory.
The level of success that a .tel directory can achieve is still up to many factors. Regardless of the differences in .tel and how it works in contrast to other domains, there are still key fundamental elements that are required for any directory, .tel or otherwise, to succeed.
The formula for .tel directory success is very simple:
listings x visitors = $$$
If you have lots of visitors, but no listings, there is nothing for the visitors to see, or return to, so your revenue will be zero.
If you have lots of listings, but no visitors, then there are no people to act on those listings and/or ads.
It is very simple. No where in this equation is the name of the .tel directory or the type of niche or any other specific information relating to the directory. With this simple equation your revenue grows with the growth of your visitors and listings.
Before you set out to build the next great .tel directory, ask yourself the following questions:
Who will want to see this information?
Where will these people find out about my directory?
How many people do I need to get visiting my directory every day to justify advertising?
These are the more complex questions that require industry and niche specific knowledge. If you can not answer these questions, you have research ahead of you. After you have figured out the answers to these questions you will be better prepared to set up your .tel directory.
When you are setting up a directory, whether it is .tel or otherwise, you will need traffic to view your listings. If your listings are useful, those people will bookmark your directory and return to use it again. Without traffic, building a directory is irrelevant. If a tree falls in an empty woods, it doesn’t matter what kind of tree it is, there’s still no one to hear it.
Tags: .tel, directory, domain, making, monetizing, money, services
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